Tesco Ireland, Aldi and Lidl to reduce price of own brand bread

Price cuts for own-brand bread are now being announced by Tesco Ireland, Aldi, and Lidl.

The three stores will reduce the cost of their breads by 10 cents starting on Thursday.

Tesco said that all of its own-brand sliced pans will be reduced in price, with the exception of the 800g white sliced pan, which will now cost 89c.

Aldi said its prices will drop to 89c for white bread, 99c for brown bread and €1.09 for white Mega-Toast.

Its White/Wholemeal Half pan will also be reduced from 89c to 85c.

Lidl said their Medium Sliced White Pan will be reduced to 89c, its Toaster Sliced White Pan will reduce to €1.09 and its Medium Sliced Brown Pan will drop to 99c.

Leaders from all the major supermarkets were invited to the Retail Forum due to concerns about the high cost of food.

Minister of State Neale Richmond described the meeting of the forum as a frank discussion.

Richmond said he “received assurances from retailers that, where reductions in input costs filter through to products, consumers will benefit from this.”

He described it as “an open and frank conversation” which discussed the factors driving inflation for grocery goods. which is higher than the general rate of inflation.

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