‘Look for Local’ campaign urges consumers to support their local business

A new campaign by the Local Enterprise Offices, launched by An Tánaiste Leo Varadkar today, is asking consumers to look local when they are shopping for products, services and experiences this Summer.  The Look for Local campaign, supported by Enterprise Ireland and the Local Authorities, aims to raise awareness of the benefit of spending in your local area.

Research that was carried out as part of the first Look for Local campaign in November 2020 showed that Irish consumers were 83% more likely to look local for products and services in 2021.  This campaign aims to strengthen that sentiment and to educate consumers on the domino effect that local spending has throughout their community. Every €10 spent locally on Irish products generates more than €40 of benefit to the local community in terms of employment.

The Tánaiste Leo Varadkar, said It’s more important than ever to look for local and support the small businesses in your community. Whether you’re thinking of buying a gift, new clothes, a service of some sort – whatever it is, your local business would be delighted with your custom

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