If you’ve ever aspired to become a social media influencer, your dreams might just come true at the South East Technology University (SETU) in Carlow, Ireland. SETU is pioneering a groundbreaking four-year course titled the “Bachelor of Arts in Content Creation and Social Media,” set to commence in September 2024. Applications for this unique program will be accepted starting November 2023.
The curriculum will cover a wide array of subjects, including business skills, video and audio editing, critical cultural studies, and creative writing. Dr. Eleanor O’Leary, a lecturer in media and communications at SETU, emphasized that the global value of the social media influencing industry has doubled, now estimated at €14bn to €16bn.
This degree aims to equip students with the specific skills required for success in the world of social media influencing, including collaboration with brands, self-employment as influencers, and content creation within organizations. Beyond social media proficiency, the course will provide a comprehensive understanding of the business aspects of the industry, crisis management, and advertising regulations.
The course description invites individuals to leverage their digital devices for a fulfilling career connecting with millions worldwide. While there’s no specified points range for admission yet, applicants can include this program on their CAO applications with the code SE301. For more details and application information, visit SETU Carlow’s website.