New consumer protection law targets telecom industry price increases

Consumers could soon gain the legal right to leave mobile and broadband contracts without penalty if providers announce price increases, under new legislation set to be considered by Cabinet today.
The measure, introduced by Communications Minister Patrick O’Donovan, aims to protect consumers from uncontrolled rate increases in telecommunications contracts and give them greater flexibility in the face of rising living costs.
Currently, many service providers include In-Contract Price Increase (ICPI) provisions that allow them to raise rates while contracts are in force. Through this mechanism, companies often increase prices annually without even informing customers adequately. Under existing arrangements, consumers who wish to change providers within the contract term must pay penalties, effectively trapping them with companies that have raised their rates.
Under the legally permitted maximum contract length of 24 months, companies currently have the option to increase rates twice without customers having the right to cancel their contracts penalty-free. Such increases are typically announced annually, particularly during the summer months.
Opposition parties have alleged that the lack of clear guarantees about what consumers will pay when they sign contracts for phone, broadband and television services amounts to exploitation.
If the minister’s resolution is approved, the new law will introduce several key changes. Service providers must notify consumers at least 30 days before any rate increase takes effect. Within this notice period, consumers will be able to cancel their contracts without penalty. The right to withdraw from the contract will be available from the time of receiving the notice until the day the increase comes into effect.
While objections are expected from telecommunications companies, the government argues this represents a fair and balanced solution rather than an outright ban on mid-contract price increases. The primary objective of the new law is to give consumers the freedom to switch to more affordable services in response to rising living costs.
The proposed legislation reflects growing government concern about consumer protection in essential services sectors, particularly as households face continued pressure from inflation and cost-of-living challenges. The telecommunications industry has faced criticism for implementing regular price increases that leave customers with little recourse beyond paying higher bills or facing termination fees.
If approved by Cabinet, the measure would bring Ireland into line with consumer protection standards in other European countries that have moved to limit the ability of service providers to increase prices during fixed-term contracts without consequences.