Hollywood sign to get a makeover as 100th birthday approaches

The famous white Hollywood sign in Los Angeles, in the United States, is due to get a makeover in preparation for its 100th birthday next year.

The giant letters on the hill are being cleaned and repainted, a process that’s estimated to take the next eight weeks.

Close to 1,500 litres of paint and primer will be lavished on the 45ft-tall sign.

The sign was last painted ten years ago, just in time for its 90th birthday. The painting firm chose “extra white” paint for the project, which it refers to as getting a “Hollywood makeover.”  

The Hollywoodland sign was originally designed as an advertisement for an upscale real estate development and is now a must-see destination for every movie enthusiast or traveller to Los Angeles.

But in 1949, as the movie industry entered a golden age, the Hollywood Chamber of Commerce lopped off the last four letters.

It has been repaired and refurbished over the decades, and was even rebuilt in 1978, but it has not been painted since 2012.

“The sign is the pride of Los Angeles and we are excited for fans all around the world to see this makeover for a very special 100th anniversary,” said Jeff Zarrinnam, chair of the Hollywood Sign Trust.

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